Now that the high definition movie format war is over and Sony’s Blu-ray won, Best Buy is trying to appease customers who bought the HD-DVD players, the format that lost. To do this, the company is offering a $50 dollar gift card to customers who purchased an HD-DVD player or HD-DVD attachment from its U.S. stores before February 23, 2008. The company estimates that it will distribute more than $10 million in gift cards through this offer.
Most Best Buy customers won’t have to do anything to receive their gift card. The company will begin mailing cards to all customers they can identify as having purchased an HD-DVD player. You can also call 1-888 BEST BUY to get your gift card if you qualify or visit the company’s website for details. You will have to show proof of purchase through a credit card or a Best Buy receipt.
In case you are wondering if you have to give up your HD-DVD player? The answer is no. However, in case you decide to get the Blu-ray player, Best Buy is giving you an incentive to come back and buy it from them.
Check out the Free Gift Cards page for the current list of free gift card deals.